Tactics and Implementation Marketing Plan

Write a minimum of 2 pages for the Tactics and Implementation portions for your Marketing Plan to address the situation in the case study.

Cite at least 3 reputable references to support your assignment (e.g., trade or industry publications, government or agency websites, scholarly works, or other sources of similar quality).

Format your assignment according to APA guidelines.

Cite at least 3 reputable references to support your assignment (e.g., trade or industry publications, government or agency websites, scholarly works, or other sources of similar quality).

Format your assignment according to APA guidelines.

Click the Assignment Files tab to submit your assignment.

Then

Review and consider the content you covered during Week

Post a 260- to 350-word response to the following question.  On separate sheet of paper

Drug companies are pursuing  collaborative efforts with other companies to manage in the world of pharmacogenomics and individualized medicine.

1. What are some examples of these collaborative efforts being pursued by pharmaceutical companies?

2. The National Institute of Health is establishing collaborative efforts through the Accelerated Medical Partnership (AMP) program. What is AMP, and how is this working?

Cite at least 1 peer-reviewed, scholarly, or similar reference.

Format your citations according to APA guidelines.